The Beginning

During the COVID lockdowns, I began creating a small collection of personalised baby prints and handmade gifts under the name Mini Enfant. What started as a creative outlet soon became a way to bring a sense of care and celebration to new parents at a time when many were isolated from family and friends.

The Design

The identity was built around warmth, simplicity, and personal connection. The logo features a playful, hand-painted elephant paired with a gentle wordmark, expressing care and imagination. A soft, balanced colour palette gives the brand a sense of calm and quiet confidence.

Every element of Mini Enfant was created by hand. Each animal illustration was individually painted, and every letter was hand-printed to preserve its character and texture. The personalised name prints combine these elements with florals and vines, along with each child’s name and birth details, creating keepsakes that feel timeless and individual.

The designs extend naturally to bodysuits, T-shirts, blankets, and cushions, allowing families to surround their children with small, thoughtful pieces made with care. From the choice of paper stock to the placement of each illustration, every decision reflects a belief that design can carry emotion through craft, material, and attention to detail.